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Budweiser Clydesdales visit local Food City locations
//food-wine.news-articles.net/content/2025/07/31 .. clydesdales-visit-local-food-city-locations.html
Published in Food and Wine on Thursday, July 31st 2025 at 12:42 GMT by WJHL Tri-Cities🞛 This publication is a summary or evaluation of another publication 🞛 This publication contains editorial commentary or bias from the source
PINEY FLATS, Tenn. (WJHL) The community had an opportunity to meet some of the iconic Budweiser Clydesdale horses on Wednesday. The Food City in Piney Flats showcased a few of the famous Clydesdales. While the rain kept the full team from being hitched to the wagon, it did not keep away people who wanted [ ]
Budweiser Clydesdales Bring Joy and Support to Local Food Bank in Heartwarming Community Event
In a spectacle that blended nostalgia, community spirit, and charitable goodwill, the iconic Budweiser Clydesdales made a memorable stop at the Greater Community Food Bank in the heart of our city this past weekend. The majestic team of horses, synonymous with American tradition and the Anheuser-Busch brewing legacy, drew crowds of all ages, turning what could have been a routine donation drive into a festive gathering that highlighted the power of corporate philanthropy and local resilience.
The event kicked off early Saturday morning under clear skies, with the Clydesdales arriving in their signature red-and-white hitch wagon, pulled by eight of these magnificent draft horses. Each Clydesdale, weighing in at around 2,000 pounds and standing over 18 hands tall, embodied the breed's storied heritage. Their glossy bay coats gleamed in the sunlight, white feathered legs stepping in perfect unison, as they paraded through the food bank's parking lot. The sight was nothing short of breathtaking, evoking memories of classic Super Bowl commercials and holiday parades that have made these horses cultural icons for generations.
Organized by Anheuser-Busch as part of their ongoing "Deliver a Future" campaign, the visit wasn't just for show. The company delivered a substantial donation of non-perishable food items, water, and financial support to the food bank, which has been struggling amid rising inflation and increased demand from families facing economic hardships. According to food bank director Maria Gonzalez, the timing couldn't have been better. "We've seen a 30% uptick in families seeking assistance this year alone," Gonzalez shared in an interview. "Events like this not only provide immediate resources but also raise awareness about food insecurity in our community. The Clydesdales bring a sense of wonder that encourages people to get involved."
The Clydesdales' handlers, a dedicated team of experts who travel with the horses year-round, were on hand to educate visitors about the animals' care and history. Lead handler Tom Reynolds, a veteran with over 15 years of experience, explained the rigorous routine that keeps these equine stars in top form. "Each horse consumes about 20-25 quarts of feed, 50-60 gallons of water, and a whole lot of hay daily," Reynolds said, as he gently patted one of the horses named Duke. "They're not just performers; they're athletes and companions." Reynolds went on to detail how the Clydesdales are selected for their size, temperament, and that signature white blaze on their faces, a tradition dating back to the 1930s when August A. Busch Sr. first introduced them to celebrate the repeal of Prohibition.
For many attendees, the visit was a trip down memory lane. Local resident Emily Carter, 68, brought her grandchildren to see the horses, reminiscing about watching the Clydesdales in Budweiser ads during her childhood. "It's like seeing a piece of Americana come to life," Carter enthused. "In times like these, with so much uncertainty, this reminds us of simpler joys and the importance of helping one another." Her sentiment was echoed by younger visitors, including a group of schoolchildren from nearby Lincoln Elementary, who were invited for a special educational session. Teachers used the opportunity to discuss topics like animal welfare, agriculture, and community service, turning the event into a living classroom.
Beyond the photo opportunities and petting sessions—carefully supervised to ensure the horses' comfort—the visit underscored Anheuser-Busch's long-standing commitment to social responsibility. The company, which has been breeding and showcasing Clydesdales since 1933, uses these tours to support various causes, from disaster relief to hunger alleviation. In recent years, they've partnered with organizations like the American Red Cross and Feeding America, donating millions in aid. This particular stop at the Greater Community Food Bank is part of a nationwide tour that has already visited over a dozen cities, each time tailoring their contributions to local needs.
As the day progressed, the atmosphere buzzed with activity. Volunteers from the food bank set up booths where visitors could donate canned goods, learn about volunteer opportunities, or even sign up for future drives. A local band provided live music, playing folk tunes that complemented the rustic charm of the Clydesdales. Food trucks offered refreshments, with proceeds benefiting the bank, and Anheuser-Busch representatives distributed informational pamphlets on responsible drinking and community involvement—aligning with their broader corporate ethos.
One particularly touching moment came when a young boy named Javier, whose family relies on the food bank, was given the chance to "lead" one of the Clydesdales for a short walk. His eyes wide with awe, Javier later told reporters, "I thought horses like this only existed in movies. Today, I got to touch one!" Such interactions highlight the emotional impact of the visit, fostering a sense of hope and connection in a community grappling with challenges like job losses and rising costs.
The history of the Budweiser Clydesdales adds layers of depth to events like this. Originating from the Clydesdale region of Scotland, these horses were bred for heavy farm work but found fame in America through Anheuser-Busch's marketing genius. The first hitch was presented as a gift to August Busch Sr. by his sons in 1933, symbolizing the end of Prohibition and the rebirth of the beer industry. Over the decades, they've appeared in countless advertisements, parades, and even presidential inaugurations, becoming symbols of strength, tradition, and festivity. Today, Anheuser-Busch maintains three traveling hitches, each consisting of 10 horses, along with a breeding farm in Missouri where foals are raised with meticulous care.
Critics might argue that such corporate events are mere publicity stunts, but participants and organizers beg to differ. "It's easy to be cynical," said Gonzalez, "but when you see the tangible benefits—the pallets of food unloaded, the smiles on kids' faces, the new volunteers signing up—it's clear this is about more than branding." Indeed, the donation from Anheuser-Busch is expected to provide meals for hundreds of families over the coming weeks, supplementing the food bank's efforts to distribute fresh produce, pantry staples, and nutritional education.
As the Clydesdales prepared to depart in the late afternoon, a crowd gathered to wave them off, the wagon's bells jingling merrily. The horses, ever the professionals, maintained their composure, a testament to their training and the bond with their handlers. Reynolds, reflecting on the day, noted, "These visits remind us why we do this. It's not just about the horses; it's about bringing people together for a good cause."
In the broader context of community outreach, this event serves as a model for how businesses can engage with local nonprofits. The Greater Community Food Bank, founded in 1985, has grown from a small operation in a church basement to a vital resource serving thousands annually. Partnerships like this one with Anheuser-Busch amplify their reach, encouraging other companies to step up. Looking ahead, the food bank plans to host more themed events, perhaps involving other cultural icons or local celebrities, to keep the momentum going.
For those who missed the visit, Anheuser-Busch's tour schedule is available online, with upcoming stops in neighboring states. Meanwhile, the food bank encourages ongoing support through donations and volunteering. As one volunteer put it, "The Clydesdales may have stolen the show, but the real stars are the people who show up every day to fight hunger."
This visit by the Budweiser Clydesdales wasn't just a fleeting attraction; it was a reminder of the enduring power of tradition to inspire action and unity. In a world often divided, moments like these—where history, charity, and community intersect—offer a refreshing dose of optimism. As the horses trotted away, they left behind not just supplies, but a renewed sense of purpose for all who witnessed their grace.
Read the Full WJHL Tri-Cities Article at:
[ https://www.yahoo.com/news/articles/budweiser-clydesdales-visit-local-food-141301610.html ]
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