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[ Sat, Apr 19th ]: Forbes
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[ Sat, Apr 19th ]: KITV
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[ Sat, Apr 19th ]: Patch
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[ Fri, Apr 18th ]: Patch
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[ Fri, Apr 18th ]: stacker
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[ Fri, Apr 18th ]: Forbes
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[ Fri, Apr 18th ]: CNN
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[ Fri, Apr 18th ]: Patch
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[ Fri, Apr 18th ]: KDFW
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[ Fri, Apr 18th ]: Patch
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[ Thu, Apr 17th ]: WDRB
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[ Thu, Apr 17th ]: KRON
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[ Thu, Apr 17th ]: MLive
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[ Thu, Apr 17th ]: MLive
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[ Thu, Apr 17th ]: TechRadar
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[ Thu, Apr 17th ]: WHTM
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[ Thu, Apr 17th ]: Forbes
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[ Thu, Apr 17th ]: news4sanantonio
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[ Thu, Apr 17th ]: Patch
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[ Thu, Apr 17th ]: CNET
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[ Thu, Apr 17th ]: Foodie
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[ Thu, Apr 17th ]: Missoulian
Business Buzz: New restaurant in Missoula; beer and wine deliveries coming to MT
[ Thu, Apr 17th ]: PBS
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[ Thu, Apr 17th ]: WHIO
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[ Thu, Apr 17th ]: Patch
The Latest On Decapitated Animals | Wine Train Luxury Pairing
[ Thu, Apr 17th ]: news4sanantonio
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[ Thu, Apr 17th ]: fingerlakes1
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[ Wed, Apr 16th ]: Patch
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[ Wed, Apr 16th ]: KY3
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[ Wed, Apr 16th ]: KRON
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[ Wed, Apr 16th ]: fingerlakes1
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[ Wed, Apr 16th ]: WLKY
European wine industry braces for impact of 200% Trump tariff threat
[ Wed, Apr 16th ]: BBC
Wales' papers: Sewage spills and seventh charged in shooting
[ Wed, Apr 16th ]: Forbes
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[ Wed, Apr 16th ]: news4sanantonio
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[ Wed, Apr 16th ]: Observer
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[ Wed, Apr 16th ]: PBS
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[ Wed, Apr 16th ]: Chowhound
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[ Wed, Apr 16th ]: WGME
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[ Wed, Apr 16th ]: Chowhound
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[ Wed, Apr 16th ]: news4sanantonio
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[ Fri, Apr 11th ]: Yahoo
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[ Fri, Apr 11th ]: AOL
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[ Fri, Apr 11th ]: AOL
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[ Fri, Apr 11th ]: Forbes
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[ Fri, Apr 11th ]: People
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[ Tue, Mar 25th ]: Eater
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[ Tue, Mar 25th ]: InsideHook
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[ Sun, Mar 09th ]: YouTube
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[ Sun, Mar 09th ]: Forbes
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[ Fri, Mar 07th ]: Patch
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[ Thu, Mar 06th ]: Yahoo
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[ Thu, Mar 06th ]: MSN
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[ Mon, Dec 16th 2024 ]: Food & Wine
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[ Sat, Dec 14th 2024 ]: Food & Wine
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[ Fri, Dec 13th 2024 ]: Food & Wine
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[ Wed, Dec 11th 2024 ]: Daily Mail
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[ Wed, Dec 11th 2024 ]: The New Indian Express
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[ Wed, Dec 11th 2024 ]: Chicago magazine
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[ Wed, Dec 11th 2024 ]: SFGate
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[ Wed, Dec 11th 2024 ]: Burlington Post
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[ Wed, Dec 11th 2024 ]: MSN
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[ Wed, Dec 11th 2024 ]: Yahoo
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[ Wed, Dec 11th 2024 ]: Sydney Morning Herald
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[ Wed, Dec 11th 2024 ]: Daily Mail
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[ Wed, Dec 11th 2024 ]: The Victoria Advocate
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[ Wed, Dec 11th 2024 ]: The Victoria Advocate
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[ Wed, Dec 11th 2024 ]: BroadwayWorld
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[ Wed, Dec 11th 2024 ]: Santa Rosa Press Democrat
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[ Wed, Dec 11th 2024 ]: WTOP News
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[ Wed, Dec 11th 2024 ]: The New York Times
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[ Wed, Dec 11th 2024 ]: Yahoo
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[ Wed, Dec 11th 2024 ]: Forbes
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[ Wed, Dec 11th 2024 ]: Food & Wine
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[ Wed, Dec 11th 2024 ]: Food & Wine
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[ Tue, Dec 10th 2024 ]: Food & Wine
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[ Mon, Dec 09th 2024 ]: Food & Wine
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[ Tue, Dec 03rd 2024 ]: Phil Bruner
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[ Tue, Dec 03rd 2024 ]: Phil Bruner
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[ Mon, Dec 02nd 2024 ]: Phil Bruner
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[ Sun, Dec 01st 2024 ]: Phil Bruner
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[ Sat, Nov 30th 2024 ]: Phil Bruner
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[ Fri, Nov 29th 2024 ]: Phil Bruner
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[ Wed, Nov 27th 2024 ]: Phil Bruner
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[ Wed, Nov 27th 2024 ]: Phil Bruner
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Reflections on Recent Press Trips: A Publicist Weighs In (Expert Editorial)


//food-wine.news-articles.net/content/2024/12/11 .. rips-a-publicist-weighs-in-expert-editorial.html
Published in Food and Wine on by Wine Industry Advisor   Print publication without navigation

By creating a singular message, these wine regions successfully presented their unique positions. By Successful wine press trips are


The article from Wine Industry Advisor, published on December 11, 2024, titled "Reflections on Recent Press Trips: A Publicist Weighs In," discusses the insights of a publicist regarding the effectiveness and trends of press trips in the wine industry. The publicist highlights how these trips are evolving to be more personalized, focusing on sustainability, authenticity, and deeper connections with the regions and winemakers. Key points include the shift towards smaller, more intimate groups for a richer experience, the integration of educational components about viticulture and winemaking, and the emphasis on storytelling to engage journalists and influencers. The article also touches on the challenges like managing expectations, ensuring inclusivity, and the balance between luxury experiences and genuine, grassroots interactions. Overall, the piece underscores the importance of press trips in shaping public perception and media coverage of wine regions, while also adapting to modern demands for transparency and environmental consciousness.

Read the Full Wine Industry Advisor Article at:
[ https://wineindustryadvisor.com/2024/12/11/reflections-on-recent-press-trips-a-publicist-weighs-in-expert-editorial/ ]

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