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From Brat Cocktails to Decaf Coffee, These Were the 20 Top Drink Trends of 2024

From Brat Cocktails to Decaf Coffee, These Were the 20 Top Drink Trends of 2024


Published on 2024-12-03 13:08:04 - Phil Bruner, N@N
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  • From the continued growth of low- and no-alcohol drinks, to brat-themed cocktails and bigger challenges facing the wine and craft distilling industries, 2024 was a rollercoaster ride for drinks. Here are the trends that made the biggest impact.

The article from Food & Wine outlines several top drink trends for 2024, highlighting a shift towards more personalized, health-conscious, and sustainable beverage choices. Key trends include the rise of functional beverages like adaptogenic drinks that offer health benefits such as stress relief and improved focus. There's also a growing interest in low-ABV and non-alcoholic options, with an emphasis on sophisticated, alcohol-free cocktails that cater to a sober-curious audience. Sustainability is becoming increasingly important, with drinks made from upcycled ingredients or those that minimize environmental impact. Additionally, hyper-regional ingredients are gaining popularity, focusing on local flavors and supporting local economies. The trend towards customization allows consumers to tailor their drinks to their taste or dietary needs, while tech-driven experiences like AI mixology and smart drink dispensers are enhancing the at-home and bar experience. Lastly, there's a noted increase in nostalgic and retro drinks, bringing back flavors from past decades with a modern twist.

Read the Full Food & Wine Article at:
[ https://www.foodandwine.com/top-drink-trends-2024-8754362 ]
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