Dolly Wines Bar serves up Dolly Parton's wine collection in downtown Nashville

Published in Food and Wine on Wednesday, August 6th 2025 at 13:04 GMT by WKRN articles
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Country music legend Dolly Parton continues to expand her legacy in the heart of Nashville, this time with a wine bar on Lower Broadway.

Dolly Wines Bar: A Toast to Dolly Parton's Latest Venture in the World of Fine Wines

In the heart of Nashville's vibrant entertainment scene, a unique pop-up experience has emerged that's blending country music royalty with the sophisticated world of viticulture. The Dolly Wines Bar, a temporary establishment dedicated to showcasing Dolly Parton's newly launched wine collection, has quickly become a must-visit spot for fans of the iconic singer-songwriter and oenophiles alike. This innovative bar isn't just serving drinks; it's serving up a slice of Dolly's larger-than-life personality, complete with themed decor, signature cocktails, and an ambiance that echoes her timeless hits like "Jolene" and "9 to 5."

Dolly Parton, the beloved Tennessee native whose career spans decades of chart-topping music, philanthropy, and business ventures, announced her foray into the wine industry earlier this year. Partnering with renowned winemakers from California's acclaimed vineyards, Dolly Wines represents her latest entrepreneurial endeavor. The collection features a selection of varietals that reflect Dolly's own tastes and storytelling flair. At the forefront is the Dolly Prosecco Rosé, a sparkling wine bursting with notes of fresh strawberries, citrus, and a hint of floral elegance—perfect for toasting life's joyful moments. Then there's the Dolly Chardonnay, a buttery white wine with undertones of oak and tropical fruits, evoking the warmth of a Southern summer. Rounding out the lineup is the Dolly French Rosé, a light and crisp option with berry aromas, and the Dolly Cabernet Sauvignon, a bold red that's rich with dark fruit flavors and a velvety finish. Each bottle is adorned with Dolly's signature butterfly motif and playful labels that incorporate her famous quotes, making them as collectible as they are drinkable.

The Dolly Wines Bar itself is a immersive tribute to Parton's legacy. Housed in a chic, temporary space in downtown Nashville, the bar transforms into a Dolly wonderland upon entry. Walls are lined with memorabilia from her career—framed album covers, sequined outfits on display, and even a jukebox playing her greatest hits on loop. The lighting is soft and inviting, with chandeliers mimicking the sparkle of her rhinestone-studded gowns. Bartenders, dressed in outfits inspired by Dolly's flamboyant style, mix creative cocktails that incorporate the wines. Signature drinks include the "Jolene Spritz," a refreshing blend of Dolly Prosecco Rosé with elderflower liqueur and a splash of soda, garnished with edible flowers. For red wine lovers, the "9 to 5 Mule" combines Dolly Cabernet Sauvignon with ginger beer and lime, served in a copper mug for a kick of nostalgia. Non-alcoholic options are available too, ensuring the experience is inclusive for all fans.

What sets this bar apart is its interactive elements. Visitors can participate in wine tastings led by sommeliers who share stories behind each vintage, often tying them back to Dolly's life experiences. For instance, the Chardonnay is said to be inspired by her childhood in the Smoky Mountains, where fresh, natural flavors were abundant. Evenings feature live performances by up-and-coming country artists, paying homage to Dolly's role in nurturing new talent through her Dollywood foundation and other initiatives. Special events include meet-and-greets with Dolly impersonators and trivia nights focused on her discography, with prizes like signed bottles or merchandise.

The bar's opening has drawn crowds from across the country, with fans sharing their experiences on social media. One attendee described it as "a dream come true—like stepping into Dolly's world with a glass in hand." Parton herself has expressed excitement about the project, noting in promotional materials that wine has always been a part of her celebrations. "I've always said life's too short not to enjoy the good stuff," she's quoted as saying. "These wines are my way of sharing a little joy with y'all." This sentiment resonates deeply, especially given her history of resilience and positivity, from her humble beginnings in a one-room cabin to becoming a global superstar.

Beyond the fun and festivities, the Dolly Wines Bar highlights Parton's savvy business acumen. At 78, she's expanded her empire from music and theme parks to books, perfumes, and now wines. The collection is produced in collaboration with Accolade Wines, a global leader in the industry, ensuring high-quality sourcing from sustainable vineyards. Prices are accessible, with bottles starting at around $15, making it approachable for everyday enjoyment. The bar also emphasizes sustainability, using eco-friendly glassware and partnering with local charities—a nod to Dolly's philanthropic efforts, such as her Imagination Library, which has distributed millions of books to children worldwide.

As the pop-up continues through the fall season, it's not just about sipping wine; it's about celebrating a cultural icon who continues to reinvent herself. Whether you're a lifelong fan or a wine enthusiast discovering Dolly's charm for the first time, the bar offers a unique blend of entertainment and elegance. Plans for expansion include potential permanent locations in key cities like Los Angeles and New York, and even international outposts. For now, Nashville serves as the perfect launchpad, where country music and fine wine converge in a harmonious toast to Dolly Parton.

This venture comes at a time when celebrity-branded products are booming, but Dolly's stands out for its authenticity. Unlike fleeting trends, her wines are crafted with care, reflecting her genuine love for hospitality and storytelling. Visitors leave not just with a buzz from the drinks, but with a renewed appreciation for Parton's enduring spirit. In a world that can feel divided, the Dolly Wines Bar reminds us of the simple pleasures: good company, great music, and a fine glass of wine. If you're in Nashville, don't miss the chance to raise a glass to the queen of country herself. (Word count: 842)

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Dolly Wines Bar serves up Dolly Parton's wine collection in downtown Nashville

Dolly Wines Bar: A Toast to Dolly Parton's Latest Venture in the World of Fine Wines