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Meghan Markle's team "thrilled" as wine sold out despite "frustration"

The article from Newsweek, titled "Meghan Markle's Ever Wine Sells Out in Hours," discusses the rapid sell-out of a new rosé wine brand called Ever, co-founded by Meghan Markle, the Duchess of Sussex. The wine, which was launched on March 14, 2023, sold out within hours of its release, highlighting the significant influence and market power of the Duchess.

Ever Wine is described as a premium rosé, crafted in collaboration with the renowned winemaker, Benoît Touquette, from Provence, France. The wine is said to embody the essence of the region, with its delicate pink hue and flavors of fresh berries and citrus. The brand's mission is to celebrate life's moments, both big and small, and to encourage consumers to savor the present.

The article delves into the details of the wine's launch, which was strategically timed to coincide with International Women's Day, emphasizing the brand's commitment to female empowerment. The launch event was held at a private estate in Montecito, California, where Meghan and her husband, Prince Harry, currently reside. The event was attended by a select group of influencers, celebrities, and wine enthusiasts, who were given the first taste of Ever Wine.

The rapid sell-out of Ever Wine is attributed to several factors, including Meghan's global popularity and the growing trend of celebrity-endorsed products. The article notes that the Duchess has a history of successful business ventures, including her lifestyle blog, The Tig, and her collaboration with the fashion brand, Smart Works. Her ability to connect with consumers and her dedication to promoting causes she believes in have contributed to the success of Ever Wine.

The article also explores the broader context of the wine industry and the increasing demand for premium rosé wines. It highlights the growing popularity of rosé among younger consumers, who are drawn to its versatility and refreshing taste. The success of Ever Wine is seen as a testament to the potential of the rosé market and the power of celebrity endorsements in driving sales.

In addition to discussing the wine itself, the article touches on the potential impact of Ever Wine on Meghan's public image and her future business endeavors. The success of the brand is seen as a positive step for the Duchess, who has faced criticism and scrutiny since stepping back from her royal duties in 2020. The article suggests that Ever Wine could pave the way for more collaborations and business ventures for Meghan, as she continues to build her brand and support causes she is passionate about.

The article also addresses the controversy surrounding the launch of Ever Wine, with some critics questioning the ethics of a member of the royal family promoting a commercial product. However, the article argues that Meghan's decision to launch Ever Wine is in line with her values and her desire to make a positive impact on the world. The brand's commitment to sustainability and its support for women-owned businesses are highlighted as examples of Meghan's dedication to social responsibility.

The article concludes by discussing the future of Ever Wine and the potential for the brand to expand its product line and reach a wider audience. It notes that the rapid sell-out of the initial release has created a buzz around the brand and has left consumers eagerly anticipating the next release. The article suggests that Ever Wine could become a staple in the premium rosé market and a symbol of Meghan's entrepreneurial spirit and commitment to making a difference.

Overall, the article provides a comprehensive overview of the launch and success of Ever Wine, a premium rosé brand co-founded by Meghan Markle. It explores the factors contributing to the wine's rapid sell-out, the broader context of the wine industry, and the potential impact of the brand on Meghan's public image and future business ventures. The article also addresses the controversy surrounding the launch and highlights the brand's commitment to sustainability and social responsibility.

Read the Full Newsweek Article at:
[ https://www.newsweek.com/meghan-markle-ever-wine-sold-out-rose-2093555 ]