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Seaside Provisions Opens in Flagler Beach, Fla.

  //food-wine.news-articles.net/content/2026/01/17 .. aside-provisions-opens-in-flagler-beach-fla.html
  Published in Food and Wine on Saturday, January 17th 2026 at 22:23 GMT by The Daytona Beach News-Journal

FLAGLER BEACH, FL - January 18th, 2026 - Flagler Beach residents and visitors now have a fresh, exciting option for their grocery needs with the recent grand opening of Seaside Provisions. Located at 2102 Coastal Highway, the store, which debuted on New Year's Eve 2025, isn't just another supermarket; it's a curated marketplace emphasizing local producers, specialty goods, and convenient ready-to-eat options.

The concept behind Seaside Provisions, spearheaded by owners Jeff and Kimberly Edwards, aims to offer a shopping experience markedly different from the region's larger chain stores. In an era where consumers increasingly seek authenticity and connection to their local community, Seaside Provisions positions itself as a haven for those values. The store's opening reflects a broader trend of smaller, specialized grocery stores gaining traction, catering to consumers' desire for unique products and personalized service.

A Focus on Local & Specialty

What truly sets Seaside Provisions apart is its commitment to supporting local vendors. Currently, the store features an impressive selection of goods sourced from over 50 local producers. This includes everything from fresh, seasonal produce and locally raised meats to artisan baked goods and handcrafted honey. Shoppers can expect to find a rotating selection of these local treasures, providing a dynamic and ever-changing array of options.

Beyond the locally sourced staples, Seaside Provisions also boasts a carefully chosen collection of specialty items that are often difficult to find elsewhere. The store's shelves are stocked with gourmet cheeses, imported chocolates, and a diverse range of organic teas - appealing to discerning palates and those seeking premium quality.

"We're all about being local and unique," Jeff Edwards emphasized, underscoring the store's core philosophy. This isn't just about selling groceries; it's about showcasing the talent and dedication of local producers and providing customers with access to exceptional products.

More Than Just Groceries: Coffee & Prepared Foods

Recognizing the changing needs of modern consumers, Seaside Provisions goes beyond the traditional grocery model by incorporating a coffee bar and prepared foods section. This allows customers to grab a quick breakfast or lunch on the go, or simply enjoy a freshly brewed coffee and pastry in a relaxed setting. The prepared foods selection likely provides options for those who value convenience without sacrificing quality - a crucial offering for busy residents and tourists alike.

Kimberly Edwards added, "We're excited to be a part of the Flagler Beach community," highlighting the store's desire to integrate seamlessly into the local fabric and contribute to the area's vibrant atmosphere.

Community Impact and Future Outlook

The opening of Seaside Provisions is seen as a positive development for Flagler Beach, providing a new retail option and supporting local businesses. The store's focus on local sourcing is particularly beneficial, as it helps strengthen the local economy and reduces the environmental impact associated with transporting goods from further distances. As consumer preferences continue to shift towards locally sourced and artisanal products, Seaside Provisions appears well-positioned to thrive.

Hours of Operation:

• Monday - Saturday: 7:00 AM - 8:00 PM
• Sunday: 9:00 AM - 2:00 PM

Seaside Provisions represents more than just a new grocery store; it signifies a commitment to community, quality, and a unique shopping experience in Flagler Beach.