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KOB 4 partners with Roadrunner Food Bank for food chef competition

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KOB‑4 Teams With Roadrunner Food Bank for a “Food‑Chef” Showdown that Serves Both Plates and People

In a heart‑warming collaboration that blends the world of broadcast television with grassroots food security, Albuquerque’s flagship local station, KOB‑4, has announced a partnership with the nonprofit Roadrunner Food Bank to host a city‑wide food‑chef competition. The event, slated for early October, will not only crown the next culinary star but will also raise funds and awareness for one of the state’s most vital hunger‑relief programs.


A Partnership Born of Purpose

Roadrunner Food Bank, the largest food‑bank in the Southwest, distributes more than 12 million pounds of food every year to shelters, soup kitchens, and other community partners across New Mexico. Their mission is simple yet powerful: “to end hunger by bringing communities together and ensuring that every New Mexican has access to nutritious food.” The organization’s website (https://roadrunnerfoodbank.org) offers a wealth of data on the scale of their work, including a detailed map of the distribution centers and an annual report that documents their outreach.

KOB‑4, meanwhile, has long positioned itself as Albuquerque’s voice, delivering local news, weather, and entertainment. The station’s “KOB‑4 Food & Family” segment, hosted by veteran journalist Melissa Ramirez, has highlighted community initiatives ranging from farmers’ markets to school lunch programs. By aligning with Roadrunner Food Bank, KOB‑4 is expanding its community‑service agenda into the culinary arena, bringing viewers into the heart of a competition that literally cooks up change.


The Competition: How It Works

The “KOB‑4 Food‑Chef Challenge” invites up to 20 local chefs—ranging from seasoned restaurateurs to home‑cooking enthusiasts—to compete in three rounds of timed cooking. Participants are given a surprise basket of ingredients sourced directly from Roadrunner’s surplus stock. The “surprise” element is a nod to the way food banks turn what would otherwise be wasted produce into nourishment for thousands.

  • Round One: “Farm‑to‑Table Fast‑Track” – Chefs have 30 minutes to prepare a dish that highlights a local ingredient, such as New Mexico chile or heirloom corn. Judges evaluate creativity, presentation, and how the dish showcases the ingredient’s natural flavors.

  • Round Two: “Sustainability Showdown” – Participants must incorporate at least one underutilized or “left‑over” item (think discarded tomato skins or vegetable peels) into a full meal. Judges score on sustainability, taste, and how effectively the dish repurposes waste.

  • Round Three: “Community Dish” – In a live, on‑stage round, chefs must collaborate with a volunteer from Roadrunner to prepare a community‑focused entrée that can feed a crowd of 100 people. The dish’s nutritional profile and portion control are key to this final test.

All three rounds will be broadcast live on KOB‑4’s primetime schedule at 7:00 p.m., with a “behind‑the‑scenes” segment airing at 9:00 p.m. to give viewers an inside look at the kitchen’s frantic energy and the community’s spirited support.


Judges, Prizes, and Community Impact

The judging panel will feature a mix of local culinary figures: Chef Maria Ortiz, owner of the award‑winning farm‑to‑table restaurant Taquería del Sol; Nutritionist Dr. Luis Vega, who consults for Albuquerque Public Schools; and a spokesperson from the New Mexico Department of Health. The winner will receive a professional kitchen apprenticeship with a top Albuquerque restaurant, a $5,000 culinary equipment stipend, and a $10,000 grant to start a food‑bank‑based cooking program.

Beyond the individual prizes, every participant will donate a portion of the competition proceeds—tied to a silent auction that will be live-streamed on KOB‑4’s website—to Roadrunner Food Bank. In addition, the station’s “Food for All” pledge will match any community contributions made through the event’s dedicated webpage.

The event’s impact will be measured in two ways. First, the number of dishes produced during the “Community Dish” round will directly translate into food that can be redistributed by Roadrunner to shelters across the state. Second, the live broadcast will generate visibility for the food‑bank’s ongoing campaigns, encouraging viewers to volunteer or donate through KOB‑4’s integrated “Donate Now” button.


Voices from the Frontlines

“Partnering with KOB‑4 gives us an incredible platform to showcase the creative possibilities of food bank ingredients,” said Roadrunner Food Bank Executive Director, Alicia Martinez. “We’re excited to see how chefs can turn what is often seen as surplus into dishes that inspire and feed communities.”

Melissa Ramirez, host of KOB‑4’s food segment, added, “It’s not just about the competition. It’s about building a narrative that food is a gift and a responsibility. Our viewers will see how every choice in the kitchen can ripple out to benefit those who need food the most.”

Chef participants echoed that sentiment. “When I opened my basket, I felt like I was playing a game,” said Tyler Gonzales, a local pastry chef. “The challenge pushed me to think differently about ingredients, and the knowledge that my dishes will help feed Albuquerque’s hungry families is a big motivator.”


How Viewers Can Get Involved

The event will be promoted across KOB‑4’s digital platforms—Facebook, Instagram, and the station’s YouTube channel. Viewers are encouraged to tune in for the live broadcast, where a live chat will allow fans to ask chefs questions in real time. A “Chefs’ Corner” will feature short tutorials from each competitor, providing cooking tips and insights into the use of food‑bank ingredients.

Those unable to watch the broadcast can still participate by volunteering with Roadrunner Food Bank. The organization’s volunteer sign‑up page (https://roadrunnerfoodbank.org/volunteer) details opportunities ranging from meal‑packing to transportation of surplus produce. Viewers are also urged to support the Food‑Chef Challenge by contributing to the silent auction or making a direct donation to the food bank via KOB‑4’s donation portal.


Looking Ahead

The success of this inaugural competition could lay the groundwork for a series of events. KOB‑4 and Roadrunner Food Bank are already discussing a “Sustainability Series,” where local chefs will hold monthly pop‑up dinners that showcase seasonal produce from the food bank’s supply chain. The partnership also aims to develop a curriculum for culinary schools that emphasizes sustainable sourcing and community outreach.

As Albuquerque’s two cornerstones of community—broadcast media and food relief—come together, the KOB‑4 Food‑Chef Challenge offers a delicious reminder that food, at its best, is more than nourishment; it’s a catalyst for connection, creativity, and collective action. By watching, tasting, and supporting, viewers will play an active role in a larger narrative that turns surplus into sustenance and local talent into lasting change.


Read the Full KOB 4 Article at:
[ https://www.kob.com/new-mexico/kob-4-partners-with-roadrunner-food-bank-for-food-chef-competition/ ]