Finger Lakes Wine Region Surges in Popularity
Locale: UNITED STATES

January 22nd, 2026 - The Finger Lakes region of Upstate New York is experiencing a surge in popularity, solidifying its position as a must-visit destination for wine enthusiasts worldwide. Recent data from Airbnb, coupled with growing recognition from travel publications, highlights the area's unique appeal, blending exceptional wine production with breathtaking natural beauty and a burgeoning culinary scene.
The Finger Lakes, nestled in the heart of Upstate New York, are a distinctive landscape shaped by glacial activity millennia ago. Eleven long, narrow lakes, interspersed by rolling hills and lush forests, define the region's character. What truly sets this area apart, however, is its remarkably favorable microclimate. The lakes themselves moderate temperatures, creating a unique environment ideally suited for viticulture - the cultivation of grapes. This has allowed the region to thrive as a world-class wine producer, with a particular reputation for its award-winning Riesling wines. Beyond Riesling, the region is experimenting with and excelling in other varieties like Pinot Noir, Cabernet Franc, and Chardonnay, showcasing the versatility of the terroir.
More Than Just Wine:
While the burgeoning wine industry is undoubtedly a major draw, the Finger Lakes offers a far richer experience than just vineyard tours and tastings. The dramatic landscapes, punctuated by stunning waterfalls, invite exploration and outdoor adventure. Hiking trails crisscross the hills, offering panoramic views of the lakes and surrounding countryside. Boating and fishing are popular activities on the water, and charming lakeside towns offer a glimpse into local culture.
The rise of "agri-tourism" has also fostered a thriving culinary scene. Farm-to-table restaurants, utilizing locally sourced ingredients, are increasingly prevalent, alongside vibrant farmers' markets offering fresh produce, artisan cheeses, and other regional delicacies. This focus on local ingredients and sustainable practices adds another layer of appeal for travelers seeking authentic experiences.
Airbnb Highlights Growing Interest:
Airbnb's recent designation of the Finger Lakes as a desirable wine travel destination underscores the region's growing prominence. Data indicates a steady increase in search interest and booking activity from both domestic and international travelers, signifying a shift in travel preferences toward less conventional, more experiential destinations. The region's authentic charm, coupled with the quality of its wines and stunning scenery, provides a compelling alternative to more traditional wine regions like Napa Valley or Tuscany.
"We're seeing a significant uptick in interest in the Finger Lakes," confirmed an Airbnb spokesperson earlier this week. "Travelers are increasingly seeking destinations that offer a blend of natural beauty, unique experiences, and, of course, exceptional wine. The Finger Lakes delivers on all fronts."
Beyond the Finger Lakes - Exploring Upstate New York:
The Finger Lakes represent just one facet of the broader appeal of Upstate New York. The region offers a diverse range of experiences, from the vibrant cityscapes to the tranquil rural landscapes. For those seeking further exploration, consider these other noteworthy Upstate destinations:
- A Lakeside Town for Fall Foliage: Discover a hidden gem offering spectacular views of autumn colors - a perfect escape for nature lovers. [ https://www.newyorkupstate.com/travel/2023/09/upstate-ny-town-fall-foliage-hidden-gem.html ]
- A Welcoming City: Explore a city known for its friendly atmosphere and vibrant community. [ https://www.newyorkupstate.com/travel/2023/08/upstate-ny-city-friendliest-us.html ]
- A Foodie Paradise Village: Indulge in a culinary adventure in a charming village boasting a thriving local food scene. [ https://www.newyorkupstate.com/travel/2024/01/upstate-ny-village-foodie-paradise.html ]
With its unique combination of natural beauty, burgeoning wine industry, and growing cultural scene, the Finger Lakes region is poised to continue its ascent as a premier travel destination for years to come.
Read the Full Upstate New York Article at:
[ https://www.newyorkupstate.com/travel/2026/01/this-stunning-upstate-ny-region-is-a-must-visit-for-wine-lovers-around-the-world-airbnb-says.html ]