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City implements DORA-style policy in Newport''s Entertainment District

Newport Embraces Open-Air Vibes: City Rolls Out DORA-Style Policy in Thriving Entertainment District

In a bold move aimed at boosting local tourism and invigorating its nightlife scene, the city of Newport, Kentucky, has officially implemented a Designated Outdoor Refreshment Area (DORA)-style policy within its bustling entertainment district. Announced on July 21, 2025, this initiative allows patrons to carry open alcoholic beverages from participating establishments and enjoy them freely while strolling through designated outdoor spaces. The policy, modeled after successful DORA programs across Ohio and Kentucky, is expected to transform Newport's riverfront area into a more vibrant, pedestrian-friendly hub, drawing comparisons to lively districts in nearby Cincinnati and Covington.

The heart of Newport's entertainment district, centered around the Newport on the Levee complex and extending to adjacent streets like Monmouth and York, has long been a magnet for visitors seeking dining, shopping, and live music. With the new DORA policy, the city aims to enhance this appeal by permitting adults aged 21 and over to purchase drinks from licensed bars and restaurants and carry them in specially marked, non-glass containers within the boundaries. This setup encourages a more fluid experience, where people can sip craft beers or cocktails while wandering between venues, attending outdoor concerts, or simply soaking in the views of the Ohio River.

City officials, including Mayor Tom Guidugli, have hailed the policy as a game-changer for economic development. "Newport has always been about community and fun," Guidugli stated in a press conference. "This DORA-style initiative isn't just about drinks—it's about creating an atmosphere where families, friends, and tourists can connect in a safe, enjoyable way. We've seen how similar programs have revitalized other river cities, and we're excited to bring that energy here." The mayor emphasized that the policy was developed after extensive consultations with local business owners, law enforcement, and community groups to ensure it aligns with public safety priorities.

To understand the mechanics of the DORA, it's worth delving into how it operates. Participating establishments, such as popular spots like Hofbräuhaus Newport, Wooden Cask Brewing Company, and various eateries at the Levee, will sell beverages in approved plastic or disposable cups emblazoned with the district's logo. Patrons must remain within the clearly marked boundaries, which span approximately 10 blocks, including key areas around the Newport Aquarium, the Purple People Bridge, and Festival Park. Signs will delineate the zone, and consumption outside these limits remains prohibited under state law. Importantly, the policy includes strict rules: no outside alcohol is allowed, drinks must be disposed of before entering non-participating businesses or vehicles, and public intoxication will be enforced as usual by the Newport Police Department.

The implementation comes at a pivotal time for Newport, which has undergone significant revitalization in recent years. Once known primarily for its historic charm and proximity to Cincinnati, the city has invested heavily in infrastructure, including the recent expansion of the Levee with new retail spaces, a revamped amphitheater, and enhanced pedestrian pathways. The DORA policy is seen as a natural extension of these efforts, particularly in light of post-pandemic recovery trends where outdoor socializing has surged in popularity. Local economists project that the initiative could generate an additional $2-5 million in annual revenue for businesses through increased foot traffic and extended visitor stays.

Business owners are largely enthusiastic about the change. Sarah Jenkins, owner of a boutique wine bar on Monmouth Street, shared her optimism: "We've been waiting for something like this. It levels the playing field and makes Newport a destination, not just a pit stop. People can grab a glass from us, head to a concert, and come back without hassle." Similarly, representatives from the Newport Business Association noted that the policy could attract more events, such as street festivals and markets, further cementing the district's reputation as a go-to spot for entertainment.

However, the rollout hasn't been without its critics. Some residents have voiced concerns about potential increases in litter, noise, and public disturbances. During a city council meeting prior to approval, community advocate Lisa Ramirez argued, "While I support economic growth, we need robust enforcement to prevent this from turning into a free-for-all. Families with children frequent these areas, and safety must come first." In response, city planners have outlined a comprehensive monitoring plan, including additional trash receptacles, enhanced lighting, and partnerships with ride-sharing services to promote responsible drinking. Police Chief Chris Fangman assured the public that officers will undergo specialized training for DORA enforcement, drawing from best practices in other Kentucky cities like Bellevue and Dayton, which have similar programs.

Comparatively, Newport's DORA draws inspiration from Ohio's well-established system, where over 100 communities, including Cincinnati's Over-the-Rhine and The Banks districts, have adopted such policies since the state's enabling legislation in 2015. In Kentucky, the concept has gained traction more recently, with cities like Covington implementing their own versions to capitalize on the cross-river synergy with Cincinnati. Experts from the Kentucky League of Cities point out that DORAs have proven effective in fostering urban renewal, with studies showing up to a 20% uptick in small business revenues in participating areas. For Newport, this could mean stronger ties to regional attractions, such as the Cincinnati Reds games or Bengals events, encouraging visitors to extend their outings across the river.

Looking ahead, the city has ambitious plans to expand the DORA if the initial phase proves successful. Potential extensions could include seasonal adjustments for events like the annual Italianfest or Riverfest fireworks, and integration with new developments like proposed mixed-use projects along the riverfront. Educational campaigns are already underway, with brochures and online resources explaining the dos and don'ts to both locals and tourists. The policy officially went into effect on July 21, 2025, with a launch event featuring live music, vendor booths, and guided tours of the district.

Beyond the immediate economic benefits, the DORA policy reflects broader trends in urban planning, where cities are reimagining public spaces to be more inclusive and experiential. In an era where remote work and digital entertainment compete for attention, initiatives like this emphasize the irreplaceable value of in-person community gatherings. For Newport, a city with deep roots in Kentucky's history—once a hub for riverboat commerce and now a modern entertainment enclave—this policy could mark a new chapter in its evolution.

Residents and visitors alike are encouraged to participate responsibly, with city officials reminding everyone that the goal is enjoyment, not excess. As one longtime Newport local put it, "This isn't about partying harder; it's about making our city feel alive again." With the Ohio River as its backdrop and a mix of old-world charm and new-age amenities, Newport's entertainment district is poised to become a shining example of how thoughtful policies can blend tradition with innovation.

In the coming months, the city will monitor feedback and metrics, such as visitor numbers and incident reports, to refine the program. If successful, it could inspire other Northern Kentucky communities to follow suit, creating a network of connected, open-air districts that enhance the region's appeal as a whole. For now, as summer evenings draw crowds to the Levee, the clink of plastic cups and the hum of conversation signal a promising start to Newport's DORA era.

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Read the Full WXIX-TV Article at:
[ https://www.fox19.com/2025/07/21/city-implements-dora-style-policy-newports-entertainment-district/ ]