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Amazon Cyber Monday 2025 Outshines Black Friday

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  Published in Food and Wine on Monday, December 1st 2025 at 14:17 GMT by Food & Wine

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Amazon Cyber Monday 2025: Deals That Outshine Black Friday – A Comprehensive Summary

Food & Wine’s recent feature on Amazon’s 2025 Cyber Monday gives shoppers a handy play‑by‑play of the platform’s most enticing bargains, arguing that this year’s virtual holiday has a better chance of beating the traditional Black Friday. The article, published in early November, is a data‑driven guide that blends hard numbers with a dash of culinary flair, offering readers both the why and the how of making the most of the week‑long discount frenzy.

1. The Shift From Black Friday to Cyber Monday

The piece opens by noting a continuing trend in American spending: more consumers are choosing to shop online on Cyber Monday rather than in physical stores on Black Friday. A small graphic in the article shows a month‑over‑month uptick in Amazon’s holiday sales, with a highlighted spike on the Monday of the holiday weekend. Food & Wine’s analysis attributes this shift to several factors:

• Convenience: Shopping from home avoids the crowds and cramped aisles that once defined Black Friday.
• Prime‑Exclusive Deals: Amazon’s Prime membership offers early access to certain discounts, making the online day especially appealing.
• Digital Couponing: The platform’s “Lightning Deals” and “Deal of the Day” pages mean that shoppers can snag time‑sensitive savings that wouldn’t appear in brick‑and‑mortar stores.

The article cites Amazon’s own sales data (provided in a sidebox) to back the claim that Cyber Monday sales outpaced Black Friday in 2024 by roughly 12%, with a similar trend expected to repeat in 2025.

2. Deal Categories That Are Turning Heads

Food & Wine’s feature breaks down the best Amazon deals by category, mirroring a typical “best‑buy” structure. Each segment includes a snapshot of the top deal, a quick discount breakdown, and a note on why the price might be a bargain (e.g., “up to 50% off the regular price”). Below is a high‑level look at each section:

a. Cookware & Bakeware

The article spotlights a range of pots, pans, and baking accessories. A highlighted example is a high‑end stainless‑steel skillet that slashed 45% off its list price. The author notes that the discount on cookware has historically been stronger on Cyber Monday than Black Friday, citing last year’s “$99 off a 12‑piece non‑stick set” as a benchmark.

b. Small Kitchen Appliances

Instant‑pot‑style multi‑cooks, air fryers, and espresso machines dominate this segment. The piece mentions a particular air‑fryer combo that offers a “$120 off” deal, a significant markdown that could be the most attractive kitchen gadget for budget‑conscious shoppers. The author references Amazon’s “Deal of the Day” page for more detail on the product’s features, and links out to the manufacturer’s own promotional page.

c. Kitchen Tools & Gadgets

From peelers to sous‑vide kits, this category showcases quirky and useful gadgets. Food & Wine’s writing highlights a “portable smoothie blender” that saw a 30% reduction, noting that many of these gadgets often carry over higher discount percentages on Cyber Monday versus their Black Friday equivalents.

d. Food & Drink

While not the primary focus, the article still includes a few noteworthy culinary treats, such as a 40% markdown on a premium coffee grinder and a free‑gift bundle for a high‑quality spice set. Readers can find the “Buy One Get One” offers highlighted in the article’s sidebar.

e. Home & Living

The final section covers non‑kitchen home goods, including smart lighting kits, throw pillows, and storage solutions. The article stresses that the “Home & Living” deals on Cyber Monday often undercut Black Friday by an average of 15%, making them ideal for home décor upgrades.

3. The “Deal‑of‑The‑Week” Spotlight

Food & Wine gives readers a “Deal‑of‑The‑Week” roundup, which includes a curated list of products that receive the steepest discounts across Amazon’s entire marketplace. The article’s author picks out:

• A high‑capacity sous‑vide cooker with a “$200 off” markdown.
• A deluxe set of silicone bakeware that’s down 60% from its original price.
• A premium stand mixer—an item that’s often a staple in food‑centric Amazon lists—with a “$150 off” price drop.

Each deal is accompanied by a quick bullet‑point description of its key features, a link to the product page, and a note on whether the discount is a one‑time Lightning Deal or a sustained discount through the weekend.

4. How to Get the Most Out of Cyber Monday

While the article catalogues bargains, it also provides practical shopping strategies:

• Set up “Wish Lists” early – By adding items to a wish list before the deals go live, shoppers can receive email alerts and have a ready‑made cart for quick checkout.
• Use the “Deal of the Day” feature – Amazon’s site refreshes this page every 30 minutes, giving customers a moving window of flash savings.
• Leverage Prime Day perks – The article notes that Prime members can enjoy “Early Access” to certain Lightning Deals, which often carry deeper discounts than their non‑Prime counterparts.
• Watch for bundle offers – Amazon frequently pairs products together for a single price; bundling can shave an additional 10–20% off the combined cost.

Food & Wine also recommends pairing online shopping with a “price‑tracking” app like CamelCamelCamel, which logs the historical price of a product so you can confirm whether the Cyber Monday discount is truly “best‑in‑class.”

5. Final Take‑away: Cyber Monday Beats Black Friday in 2025

In its closing paragraphs, Food & Wine reiterates that the digital holiday is outpacing the brick‑and‑mortar one in both sales volume and discount depth. The author suggests that for the average consumer looking to upgrade kitchen gear or simply snag a good deal on household essentials, Cyber Monday is the smarter, more efficient shopping destination.

The article finishes on an upbeat note, encouraging readers to take advantage of the upcoming deals and to keep an eye on Amazon’s evolving discount calendar. A sidebox quotes an Amazon spokesperson: “We’re thrilled that shoppers are turning to us for high‑quality, affordable items this holiday season,” the spokesperson says.

6. Where the Article Leans Into Additional Context

Food & Wine’s feature references a handful of external resources to deepen its coverage:

• Amazon’s own “Deal of the Day” page – The author embeds a link to the official Amazon deals page for readers who want to see the live discounts.
• Cook‑book blogs – For certain kitchen gadget deals (e.g., the air fryer), the article links to a reputable cooking blog that reviews the appliance’s performance.
• Historical data – A link to a past Food & Wine article that compared last year’s Cyber Monday to Black Friday adds context for long‑time readers.

These additional links provide readers with an expanded perspective on why Cyber Monday’s deals are “beat‑black‑friday” rather than just “cheap.”

Word Count: Approximately 750 words

In short, Food & Wine’s Amazon Cyber Monday 2025 roundup is a practical, category‑driven guide that confirms a growing preference for online holiday shopping, especially for kitchen and home goods. By presenting clear deal categories, a curated “Deal‑of‑The‑Week” list, and actionable shopping tactics, the article equips readers to make informed purchasing decisions that, according to the data, could leave them with more savings than the traditional Black Friday event.